A discussion about Super Bowl advertisements

with Barbara Lippert
in Business
on Monday, February 4, 2008 * * * * *

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A discussion about Super Bowl advertisements with Barbara Lippert of Adweek

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Keywords:
NBC
sports
NFL
Adweek
football
Super Bowl
New York Giants
journalism
ads

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  • Comments 8
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    1. Jan  02/07/2008 02:45 PM Report

      Bravo Barbara!! Thoroughly enjoyable review and spot on observations. Great insights delivered with her usual wit, charm and clever turn of a phrase. Thank you!!

    2. Craig  02/07/2008 01:45 PM Report

      What a great combination of clever observations and sharp marketing insights! Usually these kind of segments are either/or. Clearly this Barbara Lippert knows her stuff without being stuffy.

    3. karol  02/07/2008 02:23 AM Report

      What is Lippert's backgound to criticize ads?

    4. Stephen  02/06/2008 08:50 PM Report

      The Coca Cola commercial has my vote. Creative, interesting, and a positive message.

    5. Jerry  02/06/2008 05:04 PM Report

      Coca-Cola commercial was by far the best commercial. Their Marketing Chief (who is it??) should be highly commended for their brillance in getting it right this year.

    6. julie thompson  02/06/2008 03:17 PM Report

      Barbara Lippert was fantastic on this and all of her other appearances surrounding Super Bowl. Her insightful, informed comments taught viewers something, brought a bigger picture/positive perspective, celebrated the creativity of our industry and elevated the Super Bowl as a "buy" in an increasingly bearish environment.

    7. rebecca little  02/06/2008 10:05 AM Report

      actually, this is a subject rarely covered on Charlie Rose, and while she was very enthusiastic about the ads, she was also quite funny and articulate. I enjoed it.

    8. Lou Quillio  02/04/2008 11:57 PM Report

      Hello? This segment said nothing to the Charlie Rose audience. Zero insight and palpably uncritical. Lose the knee pads.

      LQ